WHITE

Creative director and entrepreneur

• Full supervision of the events creation team (20 people).
• Advice to client companies on corporate communication, both internal and external (events at Milan’s Principe di Savoia, Weddings and Corporate Events).
• Identification of the driving image for the various products according to the chosen communication tool.
• Elaboration and coordination of advertising graphics project production.
• Final presentation of the creative idea using persuasive communication techniques persuade, motivate and obtain the approval of agency clients.
• Collaboration with the development team in an environment of dynamic and creative work.
• Educate, stimulate and motivate the creative team in order to generate new ideas, new strategies, innovative concepts and memorable brand experiences.
• Supervision of all creative work done in the agency to support photographers, designers, copywriters, art directors, video producer and marketing, advertising and sales departments.
• Solving various and complex design problems.
• Definition of the list of requirements for events, including location, budget, guest list, catering and schedule, through direct meetings with customers.
• Motivated and professional support capable of making a valuable contribution to the team's activities for the achievement of common goals thanks to the capacity to cooperate synergistically and communicate in a transparent and effective way.